MARKETING MANAGER – SCIENCE & TECHNOLOGY PROGRAMS IN MADRID | CAREERS AT MADRID

Overview Are you interested in joining a dynamic and international team of professionals to transform education?  IE University's Marketing department  is looking for a Marketing Manager – Science & Technology Programs to join its team!   The Science, Technology & Data Programs – Marketing Manager is responsible for developing and executing strategic marketing plans to promote science, technology, and data programs.
This role requires a deep understanding of the science, technology, and data industries, combined with marketing expertise.
The ideal candidate will have a background in one of these fields, either through professional experience or academic study, to effectively communicate the unique aspects of these programs.
Why IE University?   With 50 years of experience and founded by and for entrepreneurs, IE University has turned business education on its head through disruptive teaching.
We count on high-level faculty who bring real-world experience into the classroom and foster a hands-on approach to learning.
Our Purpose   At IE University, we foster positive change through education, research, and innovation.
As a transformative educational institution, we empower students to make their mark on the world.
We provide them with the skills, knowledge and environment needed to make a difference, and they join a supportive and international community that lasts a lifetime.
Our spirit of innovation and entrepreneurship has allowed us to drive change and constantly stay at the cutting edge of higher education.
And through diversity, we have harnessed the power of people while also understanding and embracing the importance of humanities.
Our People   At IE we are.
People-driven Change Builders Autonomy Enthusiasts Communication Enthusiasts Knowledge Champions We are looking for a person to join a full-time position in Madrid.
Responsibilities Your role as a Marketing Manager – Science & Technology Programs will involve.
Develop and implement comprehensive marketing plans specifically for science, technology, and data programs, aligning with overall strategic goals.
Work closely with academic departments to understand the unique offerings of science, technology, and data programs and develop targeted marketing strategies.
Analyze market trends, competitor activities, and student insights to refine and optimize marketing strategies for science, technology, and data programs.
Manage the marketing budget for science, technology, and data programs, ensuring efficient allocation of resources to maximize ROI and value generation.
Ensure consistent and effective communication of program benefits and unique selling points across all marketing channels.
Oversee the successful launching of new science, technology, and data programs, coordinating with relevant stakeholders to ensure smooth execution.
Monitor and report on the effectiveness of marketing campaigns for science, technology, and data programs, making data-driven decisions to optimize performance.
Collaborate with other program marketers to ensure cohesive and integrated marketing strategies across all programs.
Implement efficient working methodologies to enhance agility and deliver optimal marketing results.
Foster and strengthen collaborative dynamics between all commercial departments involved in the marketing and selling of science, technology, and data programs, ensuring alignment and synergy.
Qualifications To thrive in this role, you should have.
Master's degree from a top university in Science, Technology, Data Science, Marketing, or a related field.
5+ years of experience in marketing, preferably in higher education or the science, technology, or data industries.
Professional experience in a science, technology, or data-related field, or academic study in these areas.
Strong analytical skills and experience with market research and data analysis.
Excellent communication and interpersonal skills.
Proven ability to manage budgets and optimize resource allocation.
Experience in developing and executing strategic marketing plans.
Ability to work effectively in a cross-functional team environment.
Proficiency in digital marketing tools and platforms.
Strong project management skills.
Creative thinking and problem-solving abilities.
Industry expertise in the science, technology, or data fields.
It's time to bring your best and make your mark.
u202fNow the choice is yours!   If you want to be part of this educational revolution,\u202fwe invite you to apply and be part of our amazing team at IE University.