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DIRECTOR OF CRM

Descripción de la oferta de empleo

We are seeking a seasoned Director of CRM with 10+ years of experience to lead marketing automation strategies that foster customer engagement and loyalty. This role will oversee lifecycle marketing across email, push, and mobile channels for international markets.The ideal candidate is an empathetic leader with expertise in Salesforce Marketing Cloud, data-driven decision-making, and lifecycle marketing. You'll collaborate cross-functionally with senior stakeholders to align customer insights with commercial goals, while coaching a team to deliver impactful campaigns.Responsibilities Include:Designing engaging lifecycle marketing journeys for B2C and B2B audiences.Driving continuous improvement through structured testing and reporting.Implementing personalization strategies using dynamic content and customer data.Managing a team and fostering their professional growth.Collaborating with design, data, and marketing teams to optimize performance.What You Bring:10+ years in CRM, with 5+ years of team leadership experience.Advanced skills in SQL, AMPScript, HTML, and Salesforce Marketing Cloud.Proven expertise in high-volume email marketing and lifecycle programs.Strong analytical and communication skills; English fluency required, Spanish preferred.If you thrive on creating meaningful customer connections and driving results in a global, fast-paced environment, this could be the role for you.
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Detalles de la oferta

Empresa
  • Empresa Confidencial
Localidad
  • En toda España
Dirección
  • Sin especificar - Sin especificar
Fecha de publicación
  • 17/11/2024
Fecha de expiración
  • 15/02/2025
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