E-COM LEAD (TEMPORARY CONTRACT) REGION SOUTH EUROPE (THEY/SHE/HE)

Company Description At H&M Group, we are here to inspire people around the world to express their personality through fashion and design by making a more sustainable lifestyle exciting and accessible for everyone – regardless of style or budget.
To get there, we have set the Goals for People, Planet and Growth, ensuring that we can continue leading our industry towards a sustainable future and creating long-term profitable growth.
In the coming years we focus on elevating the full H&M experience in the eyes of the consumers through Product, Experience and Brand, guided by our Brand Plan.
Do you want to be part of making us succeed?  Learn more about H&M here.
Job Description As E-Com Lead, you are responsible for driving digital growth by optimizing the shopping experience across our digital transactional channels (.
om & app).
You will plan and execute product exposure strategies, analyze trends, search insights, customer behavior, and inventory availability to enhance commercial performance and brand perception.
Collaborating closely with Omni Merchandising and Customer Activation & Marketing teams, you ensure a seamless and relevant shopping journey that supports omni-channel sales performance.
Your main responsibilities include.
Product Exposure & Optimization Plan and execute product exposure on.
om and app to enhance commercial performance and brand perception.
Optimize product rankings, navigation, internal search, and content publishing based on trends, customer behavior, and inventory insights.
Execute deals and discounts with effective exposure tactics and continuously improve using data-driven insights.
Collaboration & Strategy Work with Experience Leads and Marketing teams to align campaigns, optimize the digital experience, and leverage cross-merchandising opportunities.
Provide insights to guide product and customer strategies while staying updated on industry trends and competitors.
Qualifications Education  University Degree, preferably in Business, Economics or E-commerce Skills & Experience Strong understanding of the digital ecosystem, eCommerce platforms, and site merchandising principles.
In-depth understanding of fashion retail, regional market trends, and consumer preferences.
Proficient in interpreting sales data, search trends, and web analytics to optimize product exposure.
Results-driven with a strategic mindset to align sales and brand goals.
Effective teamwork and cross-functional collaboration skills.
Growth mindset, proactive problem-solving, and staying updated on trends and technology.
2+ years in eCommerce roles within the fashion retail industry.
Additional Information This position offers a temporary local contract, and it is a requirement to have the necessary work permits and residency in Barcelona.
If you feel that your experience, skills, and ambitions align with this position, please apply  no later than Monday .
We look forward to receiving your application.
H&M is committed to creating a Diverse & Inclusive environment and we are actively looking for qualified candidates irrespective of race, gender, gender identity, sexual orientation, ethnicity, religion, national origin, disability or age.
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