SENIOR CRM SPECIALIST

Do you dream of segmenting users while sipping a cortado in Barcelona? Is your idea of a good time designing email campaigns that make open rates soar like a Netflix hit on release day? If so, read on—we’re looking for a Senior CRM Specialist to join us at Erika Lust!We’re not your typical company (and thank goodness for that). We’re the trailblazers of ethical adult entertainment, running a mission-driven streaming platform and a fabulous e-commerce store. We need someone brilliant, data-obsessed, and creative to own our CRM game and make it shine like a freshly polished… dashboard.The GigThis isn’t just another CRM role; you’ll be the conductor of our customer symphony. You'll lead our CRM strategy, optimize campaigns, and make users fall in love with our emails (or at least click them). Here’s what you’ll be up to:Lead CRM strategy for our platform and store, using RFM models to identify high-value users and reduce churn.Build seamless roadmaps that align with company goals and keep campaigns on track.Use advanced segmentation to deeply understand our audience and deliver personalized, data-driven experiences.Create email campaigns and other CRM assets that users actually open and engage with, collaborating with content, design, and comms teams.Test everything (even emojis 🐒 vs 🦄) and refine campaigns with A/B and multivariate testing.Track and optimize KPIs like open rates, CTR, and revenue, balancing automation with broadcast campaigns to drive results.You’re Our Kind of People If:You have 4+ years of CRM wizardry under your belt.RFM models don’t scare you; they excite you.You speak fluent ESP/CDMP (bonus points if that ESP is Ometria).Your analytical skills are so sharp, you could cut glass.You’re GDPR-savvy and know your APIs from your KPIs.You can juggle projects, deadlines, and maybe even flaming torches if needed.Benefits & Perks (aka Why You’ll Love Working Here)💰 Competitive Pay: We’ll make sure your bank account is as happy as you are.🛠️ Permanent Position: Because commitment works both ways.🌍 Make an Impact: Help shape a global leader in a fast-growing, trailblazing industry (yep, you’ll be a big deal).🎥 Free Streaming Membership: All our platforms at your fingertips—Netflix, who?🌴 Barcelona Base or Remote: Work in the stunning heart of Barcelona or enjoy the perks of remote life; the choice is yours.🚀 Day-One Responsibility: Jump in and grow like crazy—professionally and personally.🎉 Team Celebrations: Wins big or small? We celebrate everything together (with flair, of course).🕒 Flex Time: Start your day whenever you’re at your best (between 8-9:30 am), and say hello to chill Fridays.🏖️ Summer Vibes: Only 35 hours/week in August—because we get it, it’s hot.🏡 Hybrid Perfection: 2 days in the office, 3 days at home, and 2 full WFH weeks each year—plus €30/month for your home office setup.🩺 Free Medical Insurance: Health is wealth, and we’ve got you covered.🌟 Extra “LUST” Days for Parents: Because raising tiny humans deserves all the perks.🍎 Office Treats: Free fruit, coffee, and tea to keep you fueled and fabulous.🏝️ Plenty of Time Off: 23 vacation days to recharge and relax (sunshine not included).